SEO improving the visibility and ranking

Search engine optimization (SEO) is the process of improving the visibility and ranking of a website or web page in the search engine results pages (SERPs). Link building is an important aspect of SEO that involves acquiring links from other websites to your website or web pages in order to increase your website's authority and relevance in the eyes of search engines.

On-page SEO refers to the optimization of individual web pages in order to improve their rankings and attract more organic traffic. Here are some on-page link building strategies you can implement:

1. Internal linking: Internal links are links that point to other pages within your website. They help to establish a website hierarchy and improve the user experience. When creating internal links, use relevant anchor text that describes the content of the linked page.

2. External linking: External links are links that point from your website to other relevant and authoritative websites. This helps to establish the credibility of your website and improve the user experience. Be careful not to link to spammy or low-quality websites, as this can harm your SEO.

3. Broken link building: Broken link building involves finding broken links on other websites and reaching out to the website owner to suggest replacing the broken link with a link to your website. This can help you acquire high-quality backlinks and improve your website's authority.

4. Content marketing: Creating high-quality and informative content can help attract natural links from other websites. When creating content, make sure it is relevant to your target audience and optimized for search engines. Use relevant keywords and include links to other relevant pages on your website.

5. Social media sharing: Sharing your content on social media platforms can help increase visibility and attract more backlinks to your website. When sharing content on social media, include relevant hashtags and tags to increase the reach of your content.

Remember, link building is just one aspect of SEO, and should be done in conjunction with other on-page and off-page optimization techniques to improve your website's visibility and ranking in the SERPs.


What is the number of links required on a single page to attain a top position for certain keywords?


The number of links needed to reach the top position in search engine rankings for a particular keyword can vary widely depending on a number of factors, including the level of competition for that keyword, the quality and relevance of the links, and the overall authority and relevance of the website.


There is no fixed number of links that you can aim for to guarantee a top position in the search engine rankings. In fact, a focus solely on the number of links can actually be counterproductive if the links are of low quality or irrelevant to the content of the page. Search engines like Google place a greater emphasis on the quality, relevance, and naturalness of links, rather than simply the number of links.


Instead of focusing on a specific number of links, it is more effective to concentrate on creating high-quality content that naturally attracts links from other websites. This can be achieved through content marketing, social media promotion, and other outreach strategies that focus on building relationships and providing value to your audience.


In summary, while links are an important factor in search engine optimization, it is not possible to give a specific number of links needed to reach the top position in search engine rankings for a given keyword. It is important to focus on creating high-quality content and building relationships with other websites that can naturally lead to links and improve your website's authority and relevance over time.

A practical example



49+ links from different websites.




100+ keywords 


Regular updates to content and addition of new links are necessary to maintain the position of a page. Without these, the page's ranking can decline over time.

Here is a high-level flow diagram that outlines this process.


In this post, we discussed some on-page link building strategies for search engine optimization (SEO), including internal linking, external linking, broken link building, content marketing, and social media sharing. However, we also noted that there is no fixed number of links that can guarantee a top position in search engine rankings for a particular keyword. Instead, it is important to focus on creating high-quality content and building relationships with other websites that can naturally lead to links and improve your website's authority and relevance over time.

We also highlighted the importance of regularly updating content and adding new links to maintain a page's position in search engine rankings. This underscores the fact that SEO is a long-term process that requires ongoing effort and attention to remain effective.

In summary, SEO is a complex and ongoing process that requires a multifaceted approach and a commitment to consistently creating high-quality content, building relationships with other websites, and regularly updating and optimizing your website's content and links.

Provided that readers find this post engaging, I will supplement it with further information on on-page optimization and include specific details on link building. 

The challenge often boils down to identifying the low-hanging fruit - in other words, finding more relevant keywords that have less competition, resulting in less effort required to rank for them. It is essential to keep in mind that if you do manage to secure a top position, your competitors may begin optimizing for the same keywords, leading to increased competition. To counter this, developing your own brand is a useful tool. By establishing a strong brand presence, potential customers will search for your product or service by name, reducing your reliance on specific keywords.

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